The Zevi Glossary

Explore terms used in industry

A

API

AOV

Annual Recurring Revenue

Analytics

AI

A/B testing

B

Brick & Mortar

Bounce rate

Banners

B2C

B2B

C

Customer retention

Customer loyalty

CTR

CTA

CRM

CPC

Conversion

Conversational search

Consumer Intent

Consumer experience - CX

Collection page filters

Collection

CLV

Churn

Category

Catalog

Cart abandonment rate

CAC

D

DTC / D2C

Drop shipping

E

Exact match

F

Fuzzy Search

Filters

Federated search

Faceted search

Facet

G

Geo Targeting

H

Home Page

I

Inventory

Insights

Indexing

K

Keyword matching

Keyword

L

Long-tail keywords

Landing page

M

Merchandising

Marketplace

Margins

Machine learning - ML

N

Natural Language Processing - NLP

Neural Search

Navigation bar

O

Online Store

P

Product ranking

Product listing

Product category

POS - Point of sale

Phrase match

R

Retail

Relevance

S

Synonym layer

String based search engine

Site search

Semantic Search

Searchandising

Search term

Search intent

Search Engine Results Page (SERP)

Search bar

SAAS

U

UX

UI

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